Early detection = visibility and control when fighting against bad bots

July 9, 2019 Katherine Oberhofer

It’s no secret the havoc and issues caused by bots, and it’s only getting worse. Bots are making it increasingly difficult for companies to protect their website, APIs, and ultimately their customers. According to our 2019 Bad Bot Report, bot sophistication levels remain consistent and aren’t slowing down anytime soon. More bots are hiding in data centers and advanced mobile attacks are growing - are you prepared to continue fighting against bots and get ahead of the arms race?

Access to a dynamic reporting tool allows your team to become industry bot experts through nearly real-time detection - and finding bots faster means a lower potential for lost revenue. It was designed to meet the goal of providing enterprises with full visibility and control over automated bot traffic. It’s more important than ever that you have a bot mitigation solution that supports your organization and allows you to be proactive in the fight against bad bots.

Bot Traffic Detection

Either through DIY methods, tools, or proactive solution providers, bot detection allows for classification and labeling of automated bots that are either on a website or are trying to reach a website or application. There are numerous ways to detect and allow or disallow bots based on each bot’s purpose.

Bots typically perform repetitive tasks at a much higher rate than a human could do manually - which is one way to detect them. Most organizations are well aware of the many different forms of bad bots. They are used for different malicious purposes, and use different methods of attack, making it much more important to have a bot mitigation solution that can handle all types of bots and attacks. 

Here are eight parameters to watch out for:

  1. Traffic trends - Take a closer look at spikes in traffic.
  2. Bounce rate - Abnormal highs or impractical lows may be a sign of bad bots.
  3. Traffic sources - During a bot attack, the primary channel contributing to the traffic will be direct traffic which always amounts to new users and sessions.
  4. Server performance - Slowdown in server performance.
  5. SEO ranking - Potentially not noticed in real-time, bots that are employed on your site to scrape content often, often publish it on a different site, thus having an impact on your SEO rankings.
  6. Suspicious IPs/Geo-Locations - An increase in activity to a region you do not cater to.
  7. Suspicious hits from single IPs - A big number of hits from a single IP in a small time frame.
  8. Language sources - Seeing hits from various other languages. 

But, with our new Dynamic Reporting Engine, we make it easier on you and your team to identify these parameters and provide actionable insights into the bad bot traffic detected on your website, mobile app or APIs.

Visibility and Control

Early detection provides you visibility and control over the state of your public domains, making it easier to prevent attacks before they become an issue. Not many bot mitigation solutions can say they provide log-level access to traffic, but we can. Be the master of your domain with the power to investigate issues caused by bots and get answers fast. With access to over 100 dimensions of data including IP address, hi-def fingerprint, ISP, country, and many more, you can explore each request with ease and granularity. 

Real-Time Detection

Investigating traffic is made simple and intelligent giving you the ability to detect bot issues in real time, preventing damage to your customers, brand, and revenue. Imagine, seeing a spike of traffic on your website and immediately seeing how much of that spike is bots rather than humans. Then having the ability to simply click on the spike within a dashboard graph to see where those bots are coming from to fully understand the request - that’s powerful.

This intelligence allows enterprises to tune the bot management program and select the correct mitigation response. There is no need to export data to utilize another tool to investigate, it can all be done in one place. 

Allocating IT Resources

Being able to proactively identify vulnerabilities allows you to allocate IT resources more efficiently and effectively. You’ll no longer have to dedicate twice the head count because time spent to investigate particular requests are eliminated - every request is now at your fingertips. 

Investigating why a certain request was categorized as a bad bot can easily be searched for by security teams using any of the 100 dimensions. You’ll see everything about the request, including the violations it failed. Make it easier for yourself and your IT and security teams, and give them the tools they need to fight against bad bots.

Distil Networks recently launched our Dynamic Reporting Engine which provides all these capabilities and more - it’s the latest tool in the fight against bad bots. 

Interested in hearing more about Dynamic Reporting Engine, chat with one of our experts today!

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