Are Bot Operators Eating Your Lunch?

September 21, 2016

Did you know 30% of Ecommerce website visitors are unsavory competitors, hackers, and fraudsters?

Fact is, online retailers are particularly susceptible to the effects of advanced bot threats, including competitive tactics like price scraping, product matching, variation tracking and availability targeting. Even worse, security breaches such as transaction fraud and account takeovers endanger the overall security of your website, customer base, and brand.

When aggressive scrapers caused repeated site slowdowns, Brian Gress, Director of IT Systems & Governance at Hayneedle, said enough was enough.

Key takeaways include how to:

  • Stop competitors from scraping your prices and monitoring your inventory
  • Reduce chargeback fees due to transaction fraud, carding and account hijacking
  • Optimize your conversion funnel and enjoy clean analytics and KPIs
  • Protect your brand image, reputation and SEO rankings

 

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