Bots now account for more site visits than humans, according to new data released by Distil Networks.
This year, 59% of all site visits to Distil Networks' websites were from bots, compared to 45% last year. Meanwhile, human traffic accounted for 41%, down from 55% last year.
The majority of bot traffic (35%) was from 'good bots', bots that comply with 'robot.txt' files and bring value to a website, while traffic from 'bad bots', those that don't comply, accounted for 23%, down slightly from 24% last year.
According to Distil CEO Rami Essaid, the reason for the drop in percentage of 'bad bots' wasn't due to volume, but because the proportion of 'good bots' rose dramatically.
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Distil Networks, the global leader in bot detection and mitigation, is the first easy and accurate way to identify and police malicious website traffic, blocking 99.9% of bad bots without impacting legitimate users. Distil protects against web scraping, competitive data mining, account hijacking, form spam and click fraud while slashing the high tax that bots place on your internal teams and web infrastructure.
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